6 Reasons Why Marketers Need to Take Women’s Online Communities Seriously January 18, 2021 Janhavi Samant
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Road Safety Involves Us AllSrinivas KrishnanJan 31, 2025 2:23:41 PMThe fallout of a booming auto industry and a rapidly expanding highway network is unprecedented road...Read more
6 Reasons Why Marketers Need to Take Women’s Online Communities SeriouslyJanhavi SamantJan 18, 2021 6:08:00 PMWomen can be tough customers. Ask any vegetable vendor, grocer, saree shop owner, or any business wi...Read more
Reimagining Media and Influencer Relations in 2021Janhavi SamantJan 4, 2021 6:07:00 PMA cursory look through Google search states the first official survey of language diversity in the I...Read more
It Doesn’t Always Pay to Follow the MoneyRoger DarashahMay 28, 2019 10:42:07 AMPR’s unique capabilities are proving more relevant than everRead more
Finding Your Personal ‘Big Circle’ and Other Thought Leadership TipsRoger DarashahApr 16, 2019 5:03:28 PMBrands are like people, and vice versaRead more
The Apparent Demise of Influencer Marketing Does Not Invalidate the Relevance of Influencer EngagementRoger DarashahApr 1, 2019 1:32:53 PMOr, why there is more to rugby than just kicking the ballRead more
A Thought and Tongue-twister About Thought LeadershipRoger DarashahMar 1, 2019 4:47:49 PMPR firms should seize the opportunity to ‘get strategic’ with their clientsRead more
The Science of CommunicationsRoger DarashahFeb 13, 2019 8:43:51 AMPR agencies are organisms in their own right; they, too, are subject to the laws of evolutionRead more