April - June 2015
Issue No. 5

Managing Director's message

An Eventful Quarter
The first quarter of FY 2016 never had a dull moment. Starting with our Annual Change Meeting in April that saw so many team leaders presenting great ideas to spur growth, May and June saw the firm scoring a string of strategic wins. And then, came the PRWeek awards.

17th ACM sets ambitious change agenda

Adfactors PR conducted its 17th Annual Change Meeting (ACM) on April 18, 2015. The day-long ACM is similar to an Annual General Meeting, where the entire organisation comes together on one platform to review the year gone by, and chart out business plans and change agenda for the future.

 


Adfactors PR is PRWeek’s South Asia Agency of the Year

Adfactors PR recently won PRWeek’s ‘South Asia Agency of the Year 2015’ award at a ceremony attended by the Asia-Pac PR community in Hong Kong.


Consultancy scores several strategic wins in Q1FY16

The first quarter of fiscal 2016 saw Adfactors PR winning several strategic accounts. One of the major retainer mandates won was the Godrej Group.



Lanka office buoyant with sizeable wins in first year

Since the launch of its Sri Lanka office in May 2014, Adfactors PR has built up a sizeable business in the island nation. Among its clients are Amana Global Investment Bank and Asian Alliance Insurance.


Six ways to grow business through content marketing

A savvy marketer believes that an effective content marketing strategy can transform a firm’s communication to internal and external customers, and make a positive impact on its reputation.



Banking giant SBI wins over Indian millennials

©2015 Adfactors PR | Editorial Team: Aditya Chatterjee, Archana Muthappa, Megha Chaturvedi and Gopal Pathak