October - December 2014
Issue No. 3

Managing Director's message

A good year gone by, a promising 2015 ahead
The year 2014 was a significant milestone in the history of Adfactors PR. From being the youngest firm in our peer group, we became the first firm in India to cross Rs 100 crore in annual fee income. We added over 20 strategic accounts. As the domestic PR industry consolidated, we strengthened our resolve to remain independent...

We are Campaign India's ‘South Asia PR Agency of the Year 2014’

Adfactors PR was named ‘South Asia PR Agency of the Year 2014’ by Campaign India in December 2014. Adfactors PR Chairman and Co-founder Rajesh Chaturvedi received the award. This follows Adfactors PR winning the title of the 'Indian Consultancy of the Year' at the SABRE APAC Awards 2014, held by The Holmes Report earlier in September 2014.

 

Adfactors PR creates new records with Raipur Sahitya Mahotsav

As the country’s first-ever festival dedicated to the promotion of regional language literature and tribal culture, the Raipur Sahitya Mahotsav hosted a staggering number of 201 litterateurs from across the country. For a literary festival in its debut year, this is a new record.

 


Adfactors PR builds up sizeable Sports Practice in 2014

Year 2014 was eventful in more ways than one for the Sports Practice at Adfactors PR. Through the year, we were the agency-on-record for each and every sports league in the country. Today, we work with IMG-Reliance, Star and AIFF-promoted Indian Super League that is fuelling a football revolution in India.


Year 2015: Top 5 issues that will drive Indian media

Some 2,500 years ago, Greek philosopher Heraclitus had observed, “Change is the only constant in life.” It’s a profound statement no doubt, but our guess is that even he would have been perplexed at the rapid transformational changes happening in the Indian media scene today.




©2015 Adfactors PR | Editorial Team: Aditya Chatterjee, Archana Muthappa, Rohit Chowdhary and Megha Chaturvedi