Managing Director's messageGood tidings
The Adfactors Group was founded 33 years ago, on September 5, 1981. On the same day 16 years later, in 1997, Adfactors PR came in to existence. We celebrate our 17th anniversary on the back of good tidings.
The Holmes Report wrote: "India's largest public relations agency continues to go from strength to strength, despite a certain measure of malaise in the market. Now worth $17.2m, Adfactors PR grew 18 per cent last year, meaning that it has averaged a remarkable growth rate of 32 per cent over the past decade, resulting in a firm that now employs 275 PR consultants."
This conference titled – 'Social Intelligence for Business Success: A case of three cultures' – brought together experts in the communication domain from three cultures – Europe, China and India – to discuss how businesses can leverage analytics and social media more effectively towards increased competitiveness.
Adfactors PR has further strengthened its strategic communications and public affairs team by inducting two highly experienced and accomplished professionals – Bharatkumar Raut and Nainu Kumar.