What is the Adfactors PR work culture like?
Freedom, simplicity and integrity are the core values we practice at Adfactors PR.
‘Freedom’ means the freedom to grow, to express yourself confidently, to shoulder greater responsibility and to make well-considered decisions on your own.
‘Simplicity’ means a clear focus in our approach to our work. What matters is the client’s success, not the frills that surround it, or the attention we might draw to ourselves.
‘Integrity’ means committing to the law of the land: we are the highest tax payers in the Indian public relations industry.
It means honouring our promises to employees and partners: in the recent economic down-turn, we publicly committed to protect the jobs of each of our employees and kept our offices open 24x7 to assist our clients with unexpected, urgent communication needs.
Adfactors PR does not work for businesses engaged in tobacco, alcohol, meat processing and gambling. While one may argue not all of them are illegal, we wish to be free to choose. We believe businesses need to be consistent with the fundamental laws of nature.